Pressroom: PRESS RELEASE: SCAG Launches "100 Hours" Campaign to Talk About Traffic Solutions

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PRESS RELEASE: SCAG Launches "100 Hours" Campaign to Talk About Traffic Solutions

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SCAG

News Date

6/6/2017

ShortDescription

The Southern California Association of Governments (SCAG) today launched “100 Hours,” a public engagement campaign to start a conversation about addressing Los Angeles’ world famous traffic problems with innovative solutions. The name “100 Hours” is derived from INRIX data showing that LA-area drivers now waste 104 hours every year stuck in traffic.

The campaign includes thought-provoking billboards overlooking Los Angeles roadways and freeways, quantifying 100 Hours in personal terms. Some billboards cover key surface streets on the Westside near the 405 Freeway where residents and commuters waste time in traffic traveling at speeds as slow as four miles per hour--walking speed-during peak periods. The 100 Hours discussion will focus on solutions for such traffic hot spots, complementing efforts to improve mass transit systems across the region.

Download the Press Release.

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http://scagmain-auth/Documents/100Hours_LaunchPressRelease_and_Billboards.pdf

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100Hours_LaunchPressRelease_and_Billboards.pdf    
Content Type: Announcement
Created at 6/6/2017 1:26 PM by Margaret de Larios
Last modified at 6/20/2017 8:13 AM by Ludlow Brown